We have supported Elite Imports on a project basis for a number of years. Elite Imports is the sole UK importer of Bavarian cheese produced by Kaserei Champignon, which makes award-winning cheese including Montagnolo Affine, Cambozola and Grand Noir.
We help elevate consumer and trade perception of its cheese across both its independent and supermarket listings.
We ran a campaign for Valentine’s Day on the aphrodisiac qualities of blue cheese with recipes and a survey on the sexiest foods to serve a loved one.
We recently created a series of festive cheese hacks and recipes partnering with cheese experts and influencers like Emma Young, The Cheese Explorer and Sarah Miness, Waitrose cheese buyer. We supported this with a national news survey on people ‘pimping up’ their mince pies with savoury flavours, with cheese coming out top!
We have secured the brand coverage in a range of national titles including Hello, The Sun, Delicious, Olive, The Times, Red, Daily Mirror, Observer and Take a Break.